INMA Global Media Awards: 14 nominasjoner til norske mediehus
25. April er det prisutdeling i London og blant de 245 mediehusene som deltar i konkurransen fra i alt 43 land er det flere vinnersjanser for norske mediehus.
Her er de nominerte fra norske mediehus:
Category 3: Best Use of an Event to Build a News Brand, National Brands
Schibsted Norge, Oslo, Norway, “How We Created the Best Wine Fair in Norway to Build a News Brand”
Category 4: Best Idea to Encourage Reader Engagement, Regional Brands
Bergens Tidende, Bergen, Norway, “A Personalized News Experience”
Fædrelandsvennen, Kristiansand, Norway, “Fædrelandsvennen ung”
Category 7: Best Use of Print National Brands
Dagbladet, Oslo, Norway, “Dagbladet Magasinet Special Edition on Bullying”
Category 8: Best Use of Social Media Nation Brands
VG, Oslo, Norway, “VG’s Use of TikTok as a Source for Evolving Our Entire Video Product”
Category 9: Best New Digital Product
Bergens Tidende, Bergen, Norway, “Everyone Talks About the Weather: How Bergens Tidende’s Groundbreaking New Service Gave People Even More to Discuss”
Category 10: Best Product Iteration
Bergens Tidende and Stavanger Aftenblad, Bergen and Stavanger, Norway, “How We Tripled the Amount of Users on Our Reward Programs”
Category 13: Best New Subscriber Onboarding Experience, National Brands
Aftenposten, Oslo, Norway, “How Aftenposten Created an Engaging and Customer-Centric Onboarding Experience Across Product and 1:1 Channels with Promising Results”
Category 16: Best Commerce Product or Service, Regional Brands:
Amedia, Oslo, Norway, “How the Publisher Ecosystem Can Fuel Advertising Funnels Generating Business Growth for E-commerce and News Media”
Category 16: Best Commerce Product or Service, National Brands:
VG, Oslo, Norway, “How VG Solves Consumer Needs and Funds Journalism by Leveraging a Shopping Frenzy”
Category 17: Best Use of AI for Internal Productivity, Regional Brands,
iTromsø, Djinn — Data Journalism Interface for Newsgathering and Notifications
Category 19: Best Innovation in Newsroom Transformation, Regional Brands
Bergens Tidende, Bergen, Norway, “Breaking Good: How Bergens Tidende Transformed its Breaking News Machinery”
Category 20: Best Use of Visual Journalism and Storytelling Tools, Regional Brands
Bergens Tidende, Bergen, Norway, “Three Shots in Ibsens Gate”
Bladet Nordlys, Tromsø, Norway, “The Avalanche (Skredet)”